Episode 67

Introduction To Marketing | Business Marketing 101

Marketing doesn’t need to be complicated. At its core, marketing is about becoming more findable.
And video gives painting businesses an opportunity to get in front of potential customers before they ever pick up the phone.

In this episode, I break down three types of video content painting businesses should consider creating, why simply posting before-and-afters may not be enough, and how changes in search and AI are creating another opportunity for businesses that answer the questions their customers are already asking.

The goal isn’t just to create more content. It’s to create content once that can keep working for your business again and again.

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